MyWatts

Turning Energy Data into Everyday Decisions

Project overview

The original MyWatts app offered basic energy tracking but fell short of empowering users to understand or act on their energy usage.

The goal was to completely redesign the experience to not just visualize consumption but to drive sustainable behavior through intuitive, data-rich interfaces — especially for tech-savvy, sustainability-minded users.

Role:
Principle designer throughout end-to-end process: Identity design, requirements gathering, wireframes, prototyping, visual & UI design.

Built as an MVP - the first iteration of MyWatts was functional butlacked features and data richness

Discovery & Definition

We identified a core user group — tech-savvy, sustainability-conscious younger users — through focused research.

Their energy awareness and digital fluency shaped a platform with richer data, deeper control, and smarter interactions.

MyWatts needed to evolve into a proactive, insights-driven dashboard — more than a passive logbook.

Ideation & Design

Applying Double Diamond thinking, we diverged through sketching and wireframing sessions, then converged by refining flows that balanced data density with usability.

Key UX objectives:
• Prioritize actionable insights over raw numbers
• Ensure information hierarchy supports quick scanning
• Maintain continuity across mobile, tablet, and desktop

From initial sketched concepts through to wireframes and moving prototypes each element was iterated, measured and adjusted.

Core features designed

The redesigned MyWatts platform delivers an intelligent, responsive interface structured around user goals.

Core features designed:

• Modular dashboard with 30-minute update intervals

• Target tracking for budgeting and CO₂ goals

• Multi-layered data views (real-time, daily, historical)

• Cross-device UI consistency

Data-first dashboard

Consumption, cost, and emissions in one at-a-glance view.

Behavior nudges

Visual cues and data tracking help to drive usage mindfulness

Scalable architecture: Designed responsively for mobile-first interaction but robust on all screens

The outcome

The redesign didn’t just modernize the UI — it reframed MyWatts as a personal energy assistant. While brand identity became more approachable, the real win was transforming passive data into active decisions for users.

Early testing showed:
• 30% faster task completion on common goals (e.g., checking budget status)
• Improved clarity ratings in usability tests (from 3.2 to 4.6/5)
• Increased daily engagement across mobile and desktop